Juniper

Juniper is an evergreen shrub or tree with a distinctive, piney-resinous aroma. The berries, which are actually modified cones, are the primary source of the juniper scent and are used extensively in gin production as well as in perfumery. Juniper grows wild across the Northern Hemisphere and has been prized for centuries for its medicinal and culinary properties.

Juniper has a bracing, almost medicinal quality that can feel both invigorating and grounding. Fragrances featuring juniper tend to have a rugged, outdoorsy character that evokes nature and wilderness. They are well-suited for casual, everyday wear, especially in cooler weather or outdoor activities.

Juniper is a classic base note in many men's fragrances, where its woody, resinous qualities provide depth and longevity. It is also used as a heart note, often paired with citrus, herbs, or other green notes to create fresh, aromatic scents. Juniper is particularly prevalent in gin-inspired fragrances and colognes, as well as in certain fougère and chypre compositions.